Just like it is vital to seek the unbiased expert advice of a mortgage professional who can shop the market through a number of different lenders and best assess your personal needs, it is important to seek out the professional advice of a licensed realtor when shopping for a new house or to list your existing home for sale.
A real estate professional:
Knows the market. They are local market experts. They can provide you insights and detailed information about a specific neighbourhood.
Has training and experience. A Realtor has been trained to understand the process, nuances and issues that are involved in buying and selling homes.
Offers price guidance. A realtor will help guide sellers to list their homes at the best selling price and help buyers secure the best price on their purchase.
Helps you negotiate. Your agent can do more than just negotiate price and assist you with the purchase agreement; they can get you the best terms and conditions to protect you. From advice about home inspections, who to contact to get a mortgage, to information about home insurance, Realtors are experts who are there to ensure you are informed before making decisions about the property.
Professional referrals. Real estate agents come equipped with a pre-screened list of the best professionals to use on your transaction. Have your own? Great! Need someone who is tried and tested? Ask your Realtor.
Markets your property to other real estate agents and the public. Over 50% of real estate sales are co-operative sales; meaning a real estate agent other than yours brings in the buyer. Your agent acts as the marketing co-ordinator, disbursing information about your property to other real estate agents through a Multiple Listing Service or other co-operative marketing networks, open houses for agents, etc.
Cost: Realtors typically get paid by the seller of the property whether it be an individual or developer. If you are a buyer, all the more reason to leverage a Realtor – their services are free. When you’re selling your property, make sure to speak with your Realtor about selling the property and them helping you buy the next one. They may be willing to give you a discounted rate if you’re using them on both transactions, since they are getting paid twice.